“Yesterday, Apple CEO Tim Cook went on CNBC’s Mad Money, making a rare live appearance on TV to put his spin on the company’s future,” Chris O’Brien reports for VentureBeat.
“CNBC has now posted the video online so you can watch it. His interview with host Jim Cramer came a few days after Apple reported its worst quarter in years, stoking doubts about whether it could return to growth,” O’Brien reports. “Investors are clearly having their faith tested, driving the stock down from $132.54 per share on May 18, 2015 to a close of $93.64 yesterday.”
[protected-iframe id=”aff99fb4cb23357669e3248559ca084a-17146794-18685410″ info=”http://player.cnbc.com/p/gZWlPC/cnbc_global?playertype=synd&byGuid=3000514147&size=530_298″ width=”530″ height=”298″]
[protected-iframe id=”b9dc143672ecf662bf1e89b498a86e07-17146794-18685410″ info=”http://player.cnbc.com/p/gZWlPC/cnbc_global?playertype=synd&byGuid=3000514146&size=530_298″ width=”530″ height=”298″]
Read more in the full article here.
MacDailyNews Take: While Cook makes some good points, his stooping to playing defense on live TV may seem to some to come from a position of weakness not strength.