“Defying Wall Street skeptics, Apple says it plans to keep setting records for selling more iPhones around the world,” Brandon Bailey reports for The Associated Press. “The giant tech company reported another quarter of record earnings on Tuesday, boosted by surging sales in China. “And in a crucial indicator, Apple forecast healthy iPhone sales during the upcoming holidays.”
“Analysts said the forecast eased investor concerns that Apple’s holiday sales might fall short of last year’s phenomenal level,” Bailey reports. “Apple said it sold 48 million iPhones in the three months ending Sept. 26, 22 percent more than it sold a year earlier. The company’s forecast for the current quarter, ending in December, suggests it will slightly surpass last year’s record for selling 74.5 million iPhones during the crucial holiday season. ‘We think we can grow iPhone (sales) during the December quarter,’ Chief Financial Officer Luca Maestri told The Associated Press.”
“On a conference call with analysts, CEO Tim Cook cited strong response to the company’s latest iPhone models, the 6S and 6S Plus, which went on sale two days before the end of the last quarter,” Bailey reports. “He also said Apple is seeing record numbers of people switching from phones made by rivals. And he added that large numbers of current iPhone owners still own older models, making them likely to upgrade in coming months. Those factors should drive iPhone sales beyond the next quarter, Cook said, in response to analysts who suggested demand may still slow after December.”
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MacDailyNews Take: “Analysts” who keep expecting Apple to act like another other company haven’t been paying attention.
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