“Grim tidings for Android in Europe as this morning’s Kantar Worldpanel ComTech data for the three months ending July 2015 tells us “27 percent of smartphone buyers across Europe left Android for iOS,” maintaining this year’s trend,” Jonny Evans writes for Computerworld. “Europe seems wide open to the next iPhone.”
“The analysis suggests that smartphone users in mature markets are more willing to migrate to iOS from Android,” Evans writes. “Android continued to bleed users across the UK, Germany, France, Italy and Spain.”
“Carolina Milanesi, chief of research at Kantar Worldpanel ComTech… warns market watchers not to ignore the significance of any iPhone 6 or 6 Plus price changes when Apple does upgrade its device. Last time Apple upgraded its devices and cut prices on existing models it made a huge difference to market share. ‘In the US, 32 percent of the overall sales of the iPhone 5S were generated after the launch of the iPhone 6,’ the analyst warns,” Evans writes. “If you are a security-conscious Android user hoping to switch to a new iPhone when new models appear then you’re in luck – Apple has provided or is providing a range of tools and services to help you achieve this.”
Read more in the full article here.
MacDailyNews Take: The only Android fanboys are those who’ve never really used an actual iPhone. The direction of the tide is clear.
After all, if it’s not an iPhone, it’s not an iPhone.
SEE ALSO:
Android loss continues in Europe as 27% of smartphone users dump Android for Apple iPhone – September 2, 2015
Android fanboy actually uses an iPhone for 2 months, dumps Android phone – August 11, 2015
Apple iPhone sees highest switching rate from Android ever recorded – August 10, 2015
Nomura ups Apple to ‘Buy’ on strong iPhone growth, increasing Android switchers – July 31, 2015
Significant Android to iPhone switching weakens market for Samsung Galaxy S6 – March 24, 2015
Analyst: Android switchers fueling iPhone growth; Android users even more interested in Apple Watch than iOS users – March 23, 2015
Over 85% of new iPhone sales are switchers, mostly from Android – January 30, 2015