“Heir apparent Jay Y. Lee wants to transform the world’s biggest tech company into most innovative,” Adam Lashinsky reports for Fortune.
MacDailyNews Take: The world’s biggest patent- and trade dress-infringer (fixed that for ya, Adam) is magiacally going to become “innovative,” much less the “most innovative?” Pfft!
“Among Lee’s priorities, these executives and others say, are to simplify a dizzyingly complex corporate structure, to prod Samsung’s leadership to be creative as well as relentless, and to globalize what has stubbornly remained an essentially Korean company that just happens to sell products around the world. Lee and his coterie of powerful executives know there will be plenty of resistance to these changes. After all, Samsung has successfully employed its traditional ‘me-too’ approach for decades,” Lashinsky reports. “But the fear inside Samsung’s executive suite is that its success, especially in the realm of technology, could be fleeting. Leadership in tech markets tends not to last, as Samsung’s recent dip in smartphones shows.”
“To avoid such a fate, Samsung today is hyperfocused on innovation—with an emphasis on game-changing advances,” Lashinsky reports. “What it has not achieved is the creation of new industries, à la Apple. To increase the chances of a major breakthrough, Samsung Electronics spent nearly $14 billion on research and development last year—or easily more than twice the $6 billion that Apple devoted to R&D in 2014.”
Read more in the full article here.
MacDailyNews Take: Applying Betteridge’s Law of Headlines: No.
BTW: We’d have absolutely no problem with Samsung, were it not a festering den of thieves.
Good luck turning that pirate ship around, Lee. You’re going to need it. It’s one thing to say you’re going to do something, it’s another thing entirely to get a huge chaebol packed to the gills with unscrupulous patent- and trade dress-infringers schooled in decades of patent- and trade dress-infringement to actually do it.