“Spotify is trying to raise awareness around the fact that it’s cheaper to subscribe on the web instead of through Apple’s App Store,” Chris Welch reports for The Verge.
“The leading subscription music service plans to email iPhone customers the below note encouraging them, if they haven’t already, to start paying at Spotify.com and save a few dollars,” Welch reports. “‘In case you didn’t know, the normal Premium price is only $9.99, but Apple charges 30 percent on all payments made through iTunes,’ the email blast reads. ‘You can get the exact same Spotify for only $9.99/month, and it’s super simple.'”
Welch reports, “The message is followed with a step-by-step tutorial that explains how to shut off auto-renew through iTunes (so Apple won’t keep charging you the higher $12.99-per-month rate) and transfer your account to the web — something that can only be done once your current subscription lapses.”
Read more in the full article here.
MacDailyNews Take: Oh ok. Spotify is already jumping through Apple’s hoops just like a good little outmoded subscription music also-ran should. 🙂
SEE ALSO:
Oh ok, Spotify: Apple’s iOS 8.4 adoption already at 37 percent – July 7, 2015
Apple Music could kill more than just Spotify, it could kill music labels, too – June 25, 2015
Spotify founder: Oh ok, we don’t need to be number one in music streaming – June 11, 2015
Why Apple Music will gut and publicly execute Spotify – June 10, 2015
Spotify CEO claims to be ‘ok’ with Apple Music – June 9, 2015
Jimmy Iovine and Eddy Cue: Apple Music gunning for Spotify, YouTube, and terrestrial radio – June 9, 2015
Something about Apple Music betraying Apple’s brilliance by ignoring ‘The Harry Potter Theory of Marketing’ or some such nonsense – June 9, 2015
Bob Lefsetz on Apple Music: What team is Jimmy Iovine on? – June 9, 2015
Apple Music’s huge advantage over Spotify – June 9, 2015
Apple Music is a major mess and it won’t beat Spotify or something – June 9, 2015
When Apple Music arrives, what happens to iTunes Match? – June 9, 2015
What Apple Music says about how Apple views musicians – June 8, 2015
Apple’s revolutionary Apple Music just might prove its skeptics wrong – June 8, 2015
Apple unveils revolutionary Apple Music service – June 8, 2015
[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]