“Investment bank Piper Jaffray recently studied iPhone resales on eBay in the U.S. and found iPhone 6 and 6 Plus units going for 72 percent of their original retail value some nine months after launch,” Mikey Campbell reports for AppleInsider. “By contrast, iPhone 5s and 5c sold at a respective 65 percent and 53 percent of retail during the same window last year.”
“A similar trend was discovered in China, where iPhone 6 and 6 Plus models on sale through online shopping site Taobao went for 73 percent of new retail value eight months after launch,” Campbell reports. “Those statistics compare to 65 percent and 53 percent for iPhone 5s and 5c over the same period, respectively.”
Campbell reports, “In a note to investors, Piper Jaffray analyst Gene Munster cautioned that extrapolating iPhone demand from resale value is ‘not a perfect science,’ but said the results are an encouraging sign of healthy demand.”
Read more in the full article here.
MacDailyNews Take: With roughly only 20%-25% penetration iPhone 6/Plus and their successors have much room to run.
[Thanks to MacDailyNews Readers “Fred Mertz” and “Bill” for the heads up.]