“Apple’s retail strategy for the Watch is a little different to other products,” Sam Byford, Amar Toor, and Tom Warren report for The Verge.
“You can check it out in Apple’s own stores, of course, but the company is experimenting with other partners as well — places that never would have sold Apple products before,” Byford, Toor, and Warren report. “And the first phase of this occurred today, with pop-up Watch shops opening in major department stores in three fashion-forward cities: Tokyo, Paris, and London.”
Byford, Toor, and Warren report, “We were at all three. Here’s what we saw.”
Read more, and see the photos, in the full article here.