“As the Apple Watch launch approaches, details have been leaking out about how Apple will be handling sales of their new device,” Arnold Kim reports for MacRumors. “According to leaked Apple documentation, the company will not be selling the Apple Watch to walk-in customers at launch.”
“According to training documents that MacRumors has received, Apple is not allowing any walk-in retail purchases for the Apple Watch at launch,” Kim reports. “Instead customers must make an online ‘Product Reservation’ to hold a specific Apple Watch model at a retail store.”
Kim reports, “Apple expects to eventually allow walk-in purchases, but not until the initial wave of demand has passed.”
Read more in the full article here.
MacDailyNews Take: Good. This will go a long way to eliminating the awful scalping problem most recently experienced at Apple Retail Stores at the launch of iPhone 6 and iPhone 6 Plus last September.
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