“It’s no shock to us that our clients hold close to $19 billion dollars in Apple stock (enough scratch to buy 63.5 million iPhone 6 devices, if you’re curious),” Nicole Sherrod, Managing Director of Trading at TD Ameritrade, blogs. “On any given day, they account for roughly 10% of the total trading volume of AAPL. In a smartphone market where Android is the majority leader, our clients route 75% of their mobile trades through an Apple device. They love the company. They love the products. They love the stock. So when it comes to behavioral sentiment about the stock, our clients make for an excellent benchmark.”
“Social sentiment data seems to validate my assumption that Apple Watch is not going to be as in demand as previous Apple product launches,” Sherrod writes. “I hope I’m wrong. I always want a win for Apple because it’s the number one most widely held stock for our client base.”
“With that, I thought it would be interesting to take a closer look at how retail traded AAPL through the course of recent announcements,” Sherrod writes. “Because these aren’t just Apple shareholders. They’re also Apple product consumers.”
Read more in the full article here.
MacDailyNews Take: “Social sentiment data” is meaningless in this case. The average person simply does not yet underatnd that they will be listing after Apple Watch quite soon.
A lot of times, people don’t know what they want until you show it to them. – Steve Jobs