“The basics of the Apple Watch have been known since September, but now, a few weeks before the watch’s arrival in stores, Apple has finally revealed how much it will cost,” Brian X. Chen reports for The New York Times.
“Unlike past Apple products, the Apple Watch has a complex pricing structure. Because a smart watch is both gadget and fashion accessory, Apple designed its device to be highly customizable to suit the tastes of various consumers, from fitness buffs to collectors of luxury watches,” Chen reports. “Apple will offer three models of Apple Watch, each with a casing made of a different material: Watch Sport, a version with an aluminum case; Watch, which has a stainless steel case; and Watch Edition, which has a case made of 18-karat gold.”
Chen reports, “The Apple Watch Edition, which has a case made of 18-karat gold, is a sure sign that Apple has entered the luxury market. Pricing for the high-end version starts at $10,000.”
Read more in the full article here.
MacDailyNews Take: That is a beautiful watch and, just as a timepiece alone (discounting everything else it offers), its actually quite a bargain in the luxury watch segment. Bravo, Apple!
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