“Samsung unveiled the Galaxy S6 and S6 Edge yesterday at Mobile World Congress,” Neil Cybart writes for Above Avalon. “Following a 45-minute keynote that lacked much purpose besides highlighting how mistakes made with the Galaxy S5 have now been corrected, I’m left wondering who is Samsung’s primary customer: mobile carriers or phone manufacturers? Is Samsung losing all sense of reality by ignoring consumers and instead shipping smartphones in order to drum up marketing for its stronger smartphone components business? I’m no longer confident I know why Samsung is selling smartphones.”
“If Samsung is relying on its premium smartphones to market screens, processors, and other components to other smartphone vendors, instead of giving the consumer a good experience, I highly doubt the company will be able to regain the Galaxy sales momentum lost in 2014,” Cybart writes. “Smartphone competition continues to intensify and companies without a mission statement built around the consumer will find dimming prospects. Samsung’s refocused attention on its smartphone components business is becoming a major liability and dilemma for the company’s ambitions as a smartphone manufacturer.”
Much more in the full article – highly recommended – here.
MacDailyNews Take: Samsung’s smartphone dilemma is that Apple invented the modern smartphone and all Samsung seems to be able to do on their best day is come up with half-asssed knockoffs stuffed with an inferior, insecure OS that they’ve skinned to look and work as much like a real iPhone as they think they can get away with.
[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]