“Apple chief Tim Cook sees the upcoming Apple Watch in a similar vein as the iPod’s debut more than a decade ago,” Dan Gallagher reports for The Wall Street Journal.
“That may be a helpful model for Apple’s investors to keep in mind,” Gallagher reports. “The iconic digital music player took time to build up… Only 381,000 units sold the first year.”
“Unit sales more than doubled the second year. After five years, the iPod was selling nearly 40 million units annually, and accounted for about 40% of Apple’s annual revenue,” Gallagher reports. “Many analysts expect the watch to sell that many units in its first year.”
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