“Apple Inc. received endless media attention for its decision to release two large smartphones. Now the company might have a new product idea in mind: a smaller iPhone,” Louis Bedigian reports for Benzinga. “The tech giant is rumored to be developing a four-inch version of the iPhone 6S, which could be branded as the iPhone 6S Mini.”
“‘The question is, do they make a 5S and a 5C-type phone or do they make a super powerful four-inch phone?’ Sean Udall, CIO of Quantum Trading Strategies and author of The TechStrat Report, told Benzinga. ‘In other words, do they make it with the same powerful specs as the new phones?’ Udall expects Apple to go the latter route and release a powerful four-inch device if the company can sell at least 10 million units per year. If that is indeed Apple’s goal, it may not be too hard to reach,” Bedigian reports. “‘[Consumers] want the upgraded specs of the new phone models,’ he said. ‘In a sense, I actually think it’s a pretty reasonable rumor because it wouldn’t be that hard for Apple to do it.'”
“Tech industry expert and analyst Jeff Kagan thinks that many customers would be thrilled to hear that Apple planned to release an upgraded four-inch handset. He doesn’t expect the company to do it, however,” Bedigian reports. “‘I imagine there will be a market for a phone that’s the same size as the iPhone 5,’ Kagan told Benzinga. ‘But I can’t see Apple doing it. Apple keeps the same-sized phone for two years, [then it] changes.'”
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