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Apple improves App Store discovery with related search suggestions

“Apple quietly introduced a new “related search” suggestion feature on the iTunes App Store, which began rolling out yesterday to iPhone users on iOS 7 devices,” Sarah Perez reports for TechCrunch.

“The addition involves showing a user who is searching for a particular keyword in the App Store other search terms that may also be useful,” Perez reports. “For example, a search for ‘calendar’ may offer similar suggestions like ‘calendar planner’ or ‘daily planner.’

Perez reports, “When a user taps the suggested term or terms, the App Store kicks off a new search for the specified keywords… Apple [has] confirmed to us that the new feature will be available to all users by later this week.”

Read more in the full article here.

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