“Apple has 0% share of the sub-$400 ‘budget’ smartphone market by sole dint of the fact it doesn’t sell a budget iPhone,” John Brownlee reports for Cult of Mac.
“But hey, don’t let that get in the way of Microsoft trying to claim they are outselling the iPhone in the under-$400 market, which is sort of like saying that Louis Vuitton is outselling Apple in designer clothes,” Brownlee reports. “In an interview with TechRadar, Microsoft’s director of communications Christopher Flores said that Windows Phone was outselling Apple’s iPhone line-up in 24 markets globally. When TechRadar appeared skeptical, Flores admitted these were ’emerging markets’… in other words, markets where a phone needs to be super-cheap to succeed, and which Apple is not even targeting.”
Read more in the full article here.
MacDailyNews Take: When the only way you can win is to compete against those who aren’t playing, it’s time to try a new game.
Microsoft. Employing an endless parade of delusional bastages for nearly four decades.
[Thanks to MacDailyNews readers too numerous to mention individually for the heads up.]