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Apple’s iPad Air the clear Black Friday-Cyber Monday winner as sales pop 51%

“With Black Friday and Cyber Monday now behind us, many of the temporary deals that make these two holidays so popular are also expiring,” Dave Hoch reports for Localytics. “How successful were retailers at selling their mobile devices to the masses? Of the many mobile devices that were discounted this past weekend, it appears there is a clear winner: the iPad Air.”

“Localytics examined the weekly growth during the Black Friday weekend, as compared to the previous weekend. According to Localytics’ data, a whopping 51% more new iPad Air devices were seen than the previous week,” Hoch reports. “Apple’s older iPad Mini model finished second, and the iPhone 5c took third. As previously reported by Localytics, the iPhone 5c is gaining on its more sophisticated cousin, the 5s, during the past couple months.”

Hoch reports, “On the Android side, the Kindle Fire HD 7” and the newest Samsung smartphone, the S IV, saw the greatest growth of new devices. The Kindle Fire HD is the Android tablet exhibiting the largest new device growth from the previous week. The growth of the Kindle Fire HD 7” is likely the result of a temporary $50 price drop that expired on Monday.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]

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