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China Unicom 1H profit leaps 55 percent

“China Unicom Ltd., one of the country’s three big state-owned phone companies, said first half profit jumped by more than half as it signed up more third-generation users and customers increased their usage of mobile data services,” The Associated Press reports.

“The Beijing-based company, which faces fierce competition from its two rivals, is focusing its marketing efforts on low-cost handsets to woo more customers after losing the exclusive right last year to sell the iPhone in China,” AP reports. “Apple’s popular smartphone allows carriers to earn big profits from data usage but they also have to provide hefty handset subsidies for customers who sign up for contracts.”

AP reports, “The company has turned to lower priced handsets to woo customers, though the new subscribers appear to be spending less on data services.”

MacDailyNews Take: No, really? You don’t say. Amazing. (sarcasm)

Read more in the full article here.

MacDailyNews Take: As always, Apple customers are the cream of the crop.

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