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Steve Jobs and the radical innovation of fair prices for great products

“I love love love the fact that Apple cares enough about its products – and me – to put a specified price on each of its products, clearly marked, unchanged by locale or season or aggressively savvy salespersons,” Brian S.Hall writes for TechPinions.

“Want a Mac? An iPad? Want to download that song on iTunes? Want to purchase that book on iBooks? Want that newest app? The price is obvious. No games, no gaming,” Hall writes. “Why is it that so few tech companies, even (supposedly) great ones, are unable to match this simple act?”

Hall writes, “Apple seemingly stands alone in standing behind its products. The price is listed, take it or leave it… Steve Jobs was on our side. Too many others are not.”

Read more in the full article here.

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