“As the world’s most popular music store, iTunes has access to thousands of new songs every week. And you’ll hear some of that music on iTunes Radio before you hear it anywhere else. Whether it’s an exclusive track from an up-and-coming band or a pre-release of the next big hit,” Little Apple writes for Seeking Alpha.
“The fact that Apple will offer exclusive songs will give it an edge over all of the competition,” Little Apple writes. “There is not any doubt that a free radio service of this caliber will be an instant success, which will translate into more sales, because listeners will have to (and want to) purchase new iOS 7 devices to access the exclusive music.”
Little Apple writes, “iTunes Radio looks like it will be a much needed shot in the arm for Apple stock, even though it may not take off before the end of the year. But I think it will ultimately boost the share price at the expense of Google and Pandora Radio. Google does not rely on its radio service for revenue like Pandora does, and so its stock should not be affected by iTunes Radio. But Pandora is going to be facing some serious competition. And that company may not survive. I look for Sirius to continue on its own upward path as car sales increase, oblivious to anything that Apple does until someone develops WiFi that has more coverage than satellite.”
Read more in the full article here.