“I got back from a weekend away this morning wondering if I’d entered a world where smartphones would soon start to vanish,” Haydn Shaughnessy writes for Forbes. ” We’ve passed peak smartphone, or at least peak expensive smartphone, went the argument in quite a few articles. Samsung and Apple need new strategies! Well, there’s an argument that says this market can run for a long time yet and these two smartphone companies are well ahead of the game.”
“In reality, Apple and Samsung have anticipated the turbulent nature of smartphone markets extremely well. But there’s a difference between the two and it’s wrong to write of their prospects as if they were equals,” Shaughnessy writes. “They have quite different innovation models that set them up for different futures.”
Shaughnessy writes, “Samsung, on the other hand, has peaked in slab smartphones. There’s not much technology left they can throw at the slab to make it better – 3D displays perhaps? There is now a new national priority for Korea, as a whole, articulated by Korea’s chairman of the Knowledge Economy Committee, and quoted by The New Yorker, recently – we have to get good at software. They also need to get good at brokering content… Peak does not apply to Apple. Samsung on the other hand rapidly needs to acquire new competencies or 2013 will be peak smartphone for Korea’s biggest company.”
Read more in the full article here.
[Thanks to MacDailyNews Reader “Dominick P.” for the heads up.]