“Apple CEO Tim Cook said in a keynote speech at the Goldman Sachs investor conference that Apple was going to close 20 of its retail stores, in order to move them and make them large enough to serve the ongoing influx of Apple customers,” Sarah Perez reports for TechCrunch. “Some of Apple’s stores aren’t big enough, Cook said, noting that its retail outlets now see 10 million people per week across its 400-plus locations.”
“On last quarter’s earnings call, Apple announced that it did $6.4 billion in retail store sales, up from $6.12 billion in the last holiday quarter,” Perez reports. “Today, Cook continued to be incredibly bullish on retail, noting that the average Apple store does $50 million in revenue. Last year, stores saw 370 million visitors, with 120 million in the past quarter.”
Perez reports, “Showing a bit of personality, Cook even equated the experience of entering an Apple store to ‘taking a Prozac.'”
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