“The Mac maker is on the list of firms who could/should acquire the social media empire. But Google is a much more likely candidate,” Louis Bedigian writes for Forbes.
“Whenever a major acquisition occurs, the world scrambles to figure out which companies will be acquired next, how much they will sell for, and who will buy them,” Bedigian writes. “If a questionable (and currently profitless) firm like Instagram can earn $1 billion just for having 30 million users, surely Twitter — a growing social media empire with a few hundred million users — could earn several times that amount.”
Bedigian writes, “If Twitter is to become a stellar source for analytics in the future (it already is for one thriving startup), Google will inevitably see the value in acquiring the firm and do everything it can to buy it as soon as possible… Unlike Apple, which is mostly a manufacturer of hardware, and unlike Microsoft, which focuses on software, Google doesn’t sell many things directly to consumers. Rather, Google makes the majority of its money from analytics. That is yet another reason why Google will fight to obtain Twitter. This, of course, assumes that Twitter wants to be acquired.”
Read more in the full article here.
[Thanks to MacDailyNews Reader “Brawndo Drinker” for the heads up.]