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What made Steve Jobs a giant among the world’s greatest communicators?

“Steve Jobs’s resignation was the most discussed in corporate history,” John Naughton writes for The Guardian.

“Because his illness has been public knowledge for so long, and because Wall Street and the commentariat viewed his health as being synonymous with that of his company, for years Apple share prices have fluctuated with its CEO’s temperature,” Naughton writes. “If all the ‘Whither Apple without Jobs?’ articles were laid end to end, they would cover quite a distance – but they never reached a conclusion.”

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“Still, you could understand the hysteria. After all, he’s the man who rescued Apple from the near-death experience it underwent in the mid-1990s,” Naughton writes. “It was the greatest comeback since Lazarus. Because only an obsessive, authoritarian, visionary genius could have achieved such a transformation, it’s easy to see why Wall Street has had difficulty imagining Apple without Jobs. He was, after all, the only CEO in the world with rock star status… But Jobs has something Gates never had – a reputation so powerful as to create a reality distortion field around him.”

Read more in the full article here.
 

[Thanks to MacDailyNews Reader “Mike Walker” for the heads up.]

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