“According to a South Korean media report, Samsung’s chairman has asked the firm’s top management to strengthen its software capabilities as Samsung finds itself embroiled in an intensifying patent battle with Apple and after Google announced its acquisition of Motorola Mobility for $12.5 billion last week,” Trefis writes for Forbes.
“We believe that this move is a potential threat to Google’s Android presence as Samsung is the largest player which uses the Android software, and the second largest player in the smartphone market after Apple,” Trefis writes. “We believe that the changing dynamics in the smartphone industry is forcing Samsung to develop and innovate on its own operating system named Bada.”
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Trefis writes, “First, it has found itself embroiled itself in a few patent related lawsuits, most recently from Apple… Secondly, Google-Motorola deal makes Google a competitor to Samsung, rather than the partner that it once was.”
Read more in the full article here.