“The basis for this column is the following comment and analysis from Horace Dediu who runs [asymco], a curated, market-intelligence site. This site has some of the best analytical commentary I have seen in many years,” Tim Bajarin writes for PC Magazine.
Dediu figures that every IOS user is worth $150 per year to Apple.
Bajarin reports, “When I went back and looked, I discovered that I had spent about $165 on my iPad (got a lot of books) and $115 on my iPhone for related apps and content last year.”
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“Dediu also believes that Mac users bring in a similar amount of recurring revenue to Apple each year,” Bajarin reports. “In his article, he says that ‘if we assume the number of Mac users reaches 100 million then we can also assume that they will generate about $25 billion in recurring revenues.’ Add his projections of $73.8 billion in iOS revenue and you have a financial juggernaut that nobody in our industry can even come close to matching.”
Read more in the full article here.
[Thanks to MacDailyNews Reader “Arline M.” for the heads up.]