Aaron Steele writes for OurVersion that Apple is “slowly moving all the pieces in to place.”
1) Create AirPlay, but initially only with the ability to stream music wirelessly.
2) Build an enormous ecosystem of iOS devices that are AirPlay enabled.
3) Add video capabilities to AirPlay, but only for video streams that specifically enable it.
4) Enable AirPlay on video by default.
5) Enable iOS devices to mirror their displays wirelessly via AirPlay and an Apple TV.
Steele writes, “Two more steps remain before Apple ‘walks in’ to another market and takes over:”
1) Get TV manufacturers to build in AirPlay into their TVs
2) Drop the price of Apple TV to $49 and market it as an iOS device accessory
“At $49 Apple could easily market the Apple TV as an AirPlay enabler, and accessory to iOS devices,” Steele writes. “AirPlay now becomes the main selling point, not just a bullet point buried in the small print.”
Read more in the full article here.
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