“Apple’s In-App Subscriptions policy hasn’t always been favourable with magazine and newspaper publishers, forcing some to avoid the App Store altogether, but a recent change to the guidelines may lead to an influx of new content on our iOS devices,” Killian Bell reports for Cult of Mac.
“Previously, Apple’s guidelines on In-App Subscriptions forced publishers to charge the ‘same price or less’ than subscriptions outside the app,” Bell reports. “Now there are no guidelines on price at all, and Apple has eliminated the requirement that external subscriptions must also be offered as an in-app purchase… The only stipulation Apple does demand is that publishers do not provide customers with a ‘buy’ button in their applications that links to an external subscription page and circumvents the App Store.”
Bell reports, “While these changes will certainly lead to a larger selection of content for us consumers, they’re also guaranteed to lead to higher prices as publishers attempt to claw back the 30% cut that Apple takes from all subscriptions. They will also enable existing video and music subscription services to remain in the App Store without having to offer in-app purchases.”
Read more in the full article here.
[Thanks to MacDailyNews Reader “Dow C.” for the heads up.]