“Android saw its first real decline in US share last month, Nielsen discovered in its latest smartphone use breakdown,” Electronista reports. “Google’s OS dropped in share for the first time in recent memory, down one point from March to 36 percent. The iPhone and BlackBerry were also largely near their earlier levels at 26 percent for Apple’s devices (down one point) and 23 percent (up one).”
“Some of the shift was triggered by demographics that also revealed the low current share for Windows Phone 7,” Electronista reports. “Although it has almost entirely replaced Windows Mobile on shelves, Windows Phone 7 had just one percent of the field and was tied with the defunct Palm OS for share.”
Electronista reports, “The stasis wasn’t directly explained but corroborated NPD data that showed a slight drop in market share in the early spring. Most have attributed the slowdowns to the introduction of the Verizon iPhone. The second US carrier activated 2.2 million iPhones and may have blunted Android’s growth by giving an option to those who wanted an iPhone but had refused to switch to AT&T. Apple’s presence also took away Verizon’s previously undivided attention to Android marketing.”
Read more in the full article here.
MacDailyNews Take: First, apply the brakes before changing direction.
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NPD: Apple iPhone 4 for Verizon best-selling mobile phone in U.S.; causes Android to lose share for first time since Q209 – April 28, 2011