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Increasing number of CEOs view Apple iPad as legitimate business tool

“An increasing number of chief executive officers are turning to the iPad instead of laptops or PCs for business work and communications—a trend that could ultimately help Apple make bigger inroads in corporate America at the expense of competitors such as Research In Motion and Microsoft,” Paul McDougall reports for InformationWeek. “‘My boss just got an iPad. Those six words are increasingly being heard as the iPad and other tablets go mainstream,’ said Gartner analyst Mark McDonald, in a blog post. ‘You will have to deal with the changed expectations your boss will have for IT and or IT’s support plan for these personal devices.'”

MacDailyNews Take: Yeah, “and other tablets” — if you’re stuck working at RIM, Motorola, or Samsung.

McDougall continues, “McDonald said the iPad’s sleek interface could make quick Apple converts out of a lot of executives, and that could lead them to take a longer look at Cupertino’s other products for the enterprise. ‘You might have to deal with your boss becoming a sudden iPad/Apple convert—read fanatic—as they experience the interface, ease-of-use, etc. It is a significant difference from the Windows interface,’ McDonald wrote.”

MacDailyNews Take: As in, “Windows offers unease-of-use.”

McDougall continues, “RIM could also take a hit if CEO’s, once they get comfortable with Apple’s iOS interface, contemplate using the iPhone instead of the Blackberry for corporate communications and messaging. Government agencies have also caught tablet fever and are now rolling out slate-compatible apps and content for employees and clients. For example, the U.S. Agency for International Development earlier this year ported presentations for the U.S. embassy in Brazil to the iPad.”

MacDailyNews Take: “Ported presentations?” Sigh. Oh well, better to start molasses-slow than never to start at all.

Read more in the full article here.

MacDailyNews Take: We can hear Ballmer’s fiddle from here.

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