“iPad 2 wasn’t Apple’s big March 2nd announcement,” Joe Wilcox writes for Betanews. “It was the software — FaceTime, GarageBand, iMovie and Photo Booth — and the colorful Smart Covers. I kid you not. There are good reasons why so much of yesterday’s launch event focused on software — hell, Apple even made a video about the new covers; now what does that you tell you?”
Here are “five reasons why the other stuff — new software features and applications and even the colorful cases — are more important,” Wilcox writes.
1. The platform is a continuum
2. Single-user experience generates more product sales
3. Color is a differentiator
4. Tomorrow’s market is today
5. Creativity knows no bounds
Wilcox writes, “Yesterday’s big announcement was less about iPad 2 and more what people can do with it or why they might buy it.”
Read more in the full article – recommended – here.
[Thanks to MacDailyNews Reader “bob” for the heads up.]