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Analyst: ‘iPhone nano’ could expand Apple’s addressable market six-fold, more than double revenue

“Apple rumors are inescapable and never-ending, but they’ve really heated up in recent weeks with reports of a new mini iPhone (similar in size and appearance to the iPod Nano) bubbling around the Web,” Faith Merino reports for Vator.tv. “The smaller, less capable, but undoubtedly WAY cuter iPhone is said to be about half the size of the regular iPhone and will be significantly more affordable. Currently, Apple sells iPhones to carriers for $625 each, which carriers make back over time by selling individual units for $199 each plus a two-year contract.”

Merino reports, “The new mini iPhone will be sold alongside Apple’s existing line of iPhones and will surely help secure a stronger grip on the market as competition from Android heats up. A report released Tuesday morning from Bernstein Research predicts that a lower priced iPhone will expand Apple’s addressable market six-fold while more than doubling revenue.”

Read more in the full article here.

[Thanks to MacDailyNews Reader “Dow C.” for the heads up.]

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