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What happens when Apple’s iPad outsells the Mac

Apple Online Store“The iPad, we can all agree by now, has been a hearty addition to Apple’s product stable,” Erica Ogg reports for CNET.

“Many who closely watch Apple figured sales would be pretty good, but no one predicted Apple would sell a whopping 7.33 million of the touch-screen tablets during the last three months of 2010, as the company announced last week. That’s close to doubling the number of Macs the company sold during the same time, a fairly amazing feat when you consider the time both have been on the market,” Ogg reports. “The iPad landed in April, while Apple’s been making Macs for more than 25 years.”

“But even though it sells more iPads, Apple still rakes in more money overall on Macs than the touch-screen tablets: $5.4 billion in revenue on desktops and laptops, $4.6 billion from iPads. But at the rate things are going–and with a second iPad coming out in the next few months–it’s not difficult to imagine that very soon Apple will be make more money on iPads than Macs,” Ogg reports. “Now here’s a pesky question: Is that a good thing for Apple if iPad sales somehow eat into Mac sales?”

Ogg reports, “For your average consumer electronics hardware company, this situation could be fairly unnerving… But that’s what sets the folks in Cupertino apart from your average device maker. Apple isn’t just a hardware company. And the iPad (and iPhone and iPod) have been designed to bring in even more revenue in a way the Mac, for now, does not.”

Read more in the full article here.

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