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Analyst: Netflix could be near the top of Apple’s shopping list

Apple Online Store“Gleacher & Co. Apple analyst Brian Marshall went on the tube a little while ago, on CNBC’s ‘Fast Money,’ in fact, to discuss what Apple might do with its more than $50 billion in cash and equivalents, a subject of much discussion of late,” Tiernan Ray reports for Barron’s. “The focus was on rumors about Netflix as a top acquisition target.”

‘I do think that that transaction could make sense,’ said Marshall,” Ray reports. “You know, Apple wants to be the first company to seemlessly integrate the home office and the living room. What’s limiting them now is basically content and better broadband into the home. In terms of content, they have over 10,000 titles on iTunes. Netflix has over 100,000 titles. That would be a pretty interesting marriage right there.”

Ray reports, “It’s certainly not the first time Netflix’s been mentioned as a prominent Apple M&A target, with Kaufman Brothers analyst Shaw Wu listing NFLX among targets in the article referenced above.”

Full article, with the CNBC video, here.

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