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However, “the reality is that higher resolution doesn’t necessarily mean better image quality,” Moskovciak writes. “The fact that the Apple TV doesn’t support 1080p video doesn’t matter.”
Moskovciak writes, “When it comes to streaming video, bit rate is much more important than resolution. Video bit rate basically states how much information is being used to create the video, and in general, the more information the better… The difference between 720p and 1080p content just isn’t that noticeable on a standard-sized HDTV (50 inches or less) at a regular seating distance… We won’t be able to tell how good the Apple TV’s streaming video quality is until we do a hands-on review, but nobody should shy away from the new Apple TV because it’s ‘just’ 720p.”
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MacDailyNews Take: This much we know: The current Apple TV’s streaming HD movies and TV shows are gorgeous. We would expect the new Apple TV to be at least as high quality.