“The two-page project design brief from Apple included a line drawing of a rectangular slab form with a few basic dimensions, an indication of the screen size and approximate weight,” Dair writes. “The client asked for the delivery of two designs in the form of non-working appearance models and five images of each design showing how people would use them. The project timeline was 30 days–start to finish.”
“Who could ask for a more exciting project? This was about the future, and in that future, computers would be cool personal devices. Computers would be as much about entertainment and fun as they would be about productivity. Computers would take pictures and play music on high quality built-in speakers,” Dair writes. “Computers would be mobile and you might even be able to use them outdoors!”
Dair writes, “My partners Davin Stowell, Dan Formosa, Tucker Viemeister, and I wasted no time getting to work. A week or so later, two concepts started to emerge from the pile of sketches and crude mock-ups.”
Read more and see more photos in the full article here.
[Thanks to MacDailyNews Reader “Robert S.” for the heads up.]