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Although not in attendance, Apple pervades CES show

Apple Online Store “Apple, as usual, doesn’t have a presence at the Consumer Electronics Show, but, as usual, it’s still one of the most dominant companies on the show floor,” Chris Morris reports for CNBC.

“The app explosion is well underway. Apple announced earlier this week that over 3 billion widgets and programs for the iPhone and iPod Touch have been downloaded from the app store since its July 2008 launch—an average of 350 per second,” Morris reports. “Apps are also big business at this year’s CES. Hundreds of exhibitors at the show are pitching them along with their their other new offerings. Recognizing the trend, the Consumer Electronics Association, which hosts CES, this year introduced a separate area called the iLounge, where 100 exhibitors with Apple-related products, including apps, are able to showcase their products.”

Morris reports, “The app is evolving. Consumer electronics companies are integrating them with physical, real-world devices, letting users use their iPhone to control things around their home… ‘[We’re seeing] an amalgamation of sorts,’ says Minh Doan, vice president of engineering for Unity4Life, which is working with AudioVox on the Zentral line. ‘People are getting rid of their extra remotes and unifying devices onto their iPhones.'”

Full article here.

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