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Handset-maker HTC gets pinched by Apple iPhone; expects revenue to fall this year

Apple Online Store “Taiwanese handset maker HTC Corp. said it now expects its revenue to fall this year because of delays in product launches, a bigger-than-expected fall in contract orders, and lower-than-expected sales in China,” Charmian Kok reports for The Wall Street Journal.

“The company said Friday it expects its 2009 revenue to fall by a low- to mid-single-digit percentage, after earlier saying it expected a 10% increase. Revenue last year rose 29% to $152.56 billion Taiwanese dollars (US$4.65 billion),” Kok reports.

“HTC is the world’s largest maker of phones using Microsoft Corp.’s operating system in terms of shipments and also manufactures the G1 phone sold by T-Mobile USA Inc., which uses Android,” Kok reports. “‘The outlook has softened for the second half of the year, with June being the turning point for HTC as it faced a lot of competition from Apple,’ Yuanta Securities analyst Vincent Chen said.”

Kok continues, “HTC said it expects its third-quarter revenue to be between NT$34 billion and NT$36 billion, down from NT$37.86 billion in the third quarter last year… The average selling price of HTC’s phones fell to US$358 in the second quarter, from US$364 in the first quarter and US$381 in the April-June period of last year.”

More in the full article here.

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