“Steve Jobs’ Apple TV hobby, the box that brings iTunes content into the living room, is getting ready for its third revision. What will the company do to leverage the recent spurt of interest in the device and boost sales even further? Here’s what the company will and won’t do to push Apple TV,” Daniel Eran Dilger writes for RoughlyDrafted.
Dilger writes, “Analysts have voiced a lot of terrible ideas that would actually dismantle or saddlebag Apple TV, converting it from a fun hobby into a burdensome money pit failure.”
Here’s some of their worse ideas:
• Add a DVR, perhaps by buying up TiVo
• Add an optical disk, perhaps Blu-Ray
• Add an HDTV screen
Dilger writes, “Apart from those top three ideas for wrapping an albatross and a millstone around the neck of Apple TV, there are a variety of smart things Apple could add to their box to make it far more valuable.”
More sensible directions for Apple TV 3.0:
• Add iTunes radio features
• More alternative content
• Add iTunes U content
• Stream video feeds
• Add an iTunes Store and an SDK for interactive content (casual games and apps)
• Additional support for user created content (me.com email, contacts, and calendar on the big screen, navigated by Remote via iPhone/iPod touch)
• Consider the controversial (partner with ad-supported Hulu and/or subscriber-supported Netflix?)
There’s much, much ,ore in the full article – recommended – here.
[Thanks to MacDailyNews Readers “Fred Mertz” and “JES42” for the heads up.]