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Why Apple’s new .Mac webmail is important

“Earlier this week Apple announced that a new version of webmail for Mac users is ‘coming soon.’ There was a bit of chatter about this around the blogosphere, with most people concluding that this fresh coat of paint on the inferior .mac product is a bit of a yawn,” Michael Arrington writes for Techcrunch.

“I agree that .mac is Apple’s most difficult to use product and needs a lot of work. However, I think that the changes are important for one reason: There are very few Ajax webmail services today that allow users to access multiple email accounts. .Mac will be one of them,” Arrington writes. “I believe webmail is the single most important application to show off the power of Ajax. The reason is that we spend an incredible amount of time on email every day – at least 3-4 hours per day for me. When we spend that much time doing something, even small increases in productivity make a large aggregate positive difference.”

“.Mac webmail will now have both multiple account access and rich Ajax features. Only Yahoo currently offers that. And since .Mac syncs with a desktop client (Yahoo doesn’t of course), it is a completely end-to-end solution. Until now, you had to be using exchange server and Outlook to have anything close to that,” Arrington writes. “This is an important move by Apple that gives its platform a new advantage over Windows Machines and any of the webmail services out there, including Gmail and Yahoo. I look forward to its launch.”

Full article here.

Related MacDailyNews article:
Apple teases new .Mac webmail coming soon with drag-and-drop, built-in Address Book, and more – September 27, 2006

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