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Microsoft to launch YouTube rival

“Microsoft is aiming to capitalise on the user-generated video phenomenon by launching an online service to compete with YouTube, Google and Yahoo,” BBC News reports.

Soapbox starts testing on Tuesday and will launch within six months as part of current service, MSN Video,” The Beeb reports. “‘It’s really early days in online video; this is still act one,’ said MSN’s Rob Bennett. YouTube had 34 million visitors last month, according to Nielsen/NetRatings, while MSN Video attracts about 12m. ‘We’re definitely not blind to the fact that YouTube has a big lead right now,’ said Mr Bennett, general manager of MSN’s entertainment and video services.”

“The firm said the service would work with users of computers running both Windows and Apple operating systems and would support browsers including Internet Explorer, Firefox and Safari,” The Beeb reports. “Soapbox will also support a number of video file formats and delivery methods, according to Microsoft.”

Full article here.

[Thanks to MacDailyNews Reader “Gary” for the heads up.]

Microsoft “innovation” in action yet again.

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