“Visiongain, the US market research company that is forecasting an imminent launch of Apple’s own cellphone, has gone even further arguing that Apple could become also a mobile virtual network operator,” Stuart Corner writes for iTWire. “According to Visiongain, ‘Apple acknowledges the threat mobile handsets pose to portable MP3 players in the long term. As such, it has begun to make a mobile play – initially, via the Motorola partnership. However…Apple could embrace mobile more fully and pose a greater threat to the cellphone industry itself – as an MVNO challenging carriers and as a cellphone brand challenging handset makers.'”
“‘Apple’s history shows a continuous leap in technological advancements and a new or upgraded offering on average every six months. Visiongain believes that the years 2006 and 2007 will see product offerings accelerate as Apple focuses on convergence technologies…As convergence enters full swing, media companies, wireless carriers, vendors and others are searching for ways to reach new consumers and generate extra revenues – mobile phones and iPod devices support video and music download capabilities, and content owners are providing exclusive music and TV for both device platforms,’ [the Visiongain report states],” Corner reports.
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