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Apple pushes Intel to ‘Think Different’

“Apple Computer’s switch to Intel chips has obviously had a huge impact on the Mac community. But Apple’s way of looking at the world is making Intel ‘think different’ about its own business. ‘That’s really what’s interesting about Apple, is they look at our technology in a very Apple way,’ said Deborah Conrad, vice president and director of Team Apple at Intel, speaking to a group of CNET editors and reporters Thursday at Intel’s Santa Clara campus,” Tom Krazit blogs for CNET.

“Intel’s sales teams have also been impressed with Apple’s way of looking at the world. ‘It’s nice to have a customer that pushes us on a technology front,’ said Anand Chandrasekher, senior vice president and general manager of Intel’s sales and marketing team,” Krazit blogs.

Full article here.

MacDailyNews Take: It’s not hard to imagine that Intel would be receptive to a customer’s innovative thinking since the past decade’s most challenging questions from their bunch of Windows PC box assemblers was “can you lower the price if I buy in bulk” and “where’s my co-op money?”

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