“Vijay Sonty loves Apple Computer laptops. The chief information officer of the Broward County Public School District, the nation’s fifth-largest with 270,000 students, just ordered 4,500 laptops for the upcoming school year. His purchase is part of an ongoing initiative geared to eventually give every high school student a notebook computer. That’s an extension of his strategy to put more Apples into classrooms. The district’s computers are 70% Apple and 30% Dell, but Sonty wants to move towards an all-Apple shop. “Apple technology is easier to use. There are fewer issues with the operating system. If you look at the price point, Apple is higher. But when you package everything, the total cost of ownership is lower,” says Sonty… Apple appears to have put itself in the sweet spot, as the desktop market continues to wither and the laptop market for K-12 starts to flourish,” Alex Salkever reports for BusinessWeek.
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