Apple News+ stumbled because it’s the service most outside Apple’s control

Apple News+ subscribers gain access to over 150 publications that meet any interest.
Apple News+ subscribers gain access to over 150 publications that meet any interest.

“Apple’s subscription-based news service is its only real stumble in its services push — and that’s not entirely its fault,” Leif Johnson writes for Macworld:

Without exception, Apple Music, Apple TV+, and Apple Arcade are all now firmly part of The Conversation. But Apple News+? Hardly. Indeed, the most damning thing about it is that no one seems interested in talking about it at all — not even in the form of random Apple-bashing in the Android subreddit. When we do hear about Apple News+, it’s usually in the form of tepid statements like that from Condé Nast CEO Roger Lynch last week (via Variety), when he said the “jury is still out” on the service. CNBC also dropped a report last week saying that Apple has struggled to gain more than 200,000 subscribers in the months since launch.

Most of Apple’s seeming trouble with Apple News+ may spring from the fact that it’s the only one of Apple’s large paid services that’s mainly out of its direct control…

MacDailyNews Take: Eh, they can’t all be winners.

24 Comments

  1. Reading news these days is a game for me. The name of the game is: guess the bias. Usually the author betrays his or her bias in the first 2-3 sentences. Sometimes even in the title. The choice of vocabulary usually unmasks the agenda pretty quickly. The most skilled journalists, who are able to hide their bias, keep me reading the longest because I keep searching for the words which would reveal what they are trying to obscure. The true masters can do this: under the guise of unbiased journalism let the reader decide what to think but present it in a way that promotes seeding an opinion & implanting an idea.
    Diverging slightly to different medium: Hollywood succeeded in implanting ideas through entertainment and the viewers are adapting the way of thinking and morality of the people in show/film biz (have I just betrayed my bias?)

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