Apple’s iPhone is killing the standalone camera

“If you have been a regular reader, then you know my hobbyhorse: the iPhone is killing the standalone camera,” Om Malik writes for Om. “And the latest data released by Camera & Imaging Products Association only reinforces my thesis from a few years ago.”

“Even though we are taking more photos all the time, we are not taking them with standalone cameras,” Malik writes. “Instead, we are using our smartphones for every kind of photography.”

“For selfies, casual photos with friends, snapshots when traveling, and even when taking food photos, I rarely use any camera other than my iPhone. And I am what you might call a camera guy… (For my landscape photography, I use a Leica SL, which I love),” Malik writes. “The camera industry is doing its best to paper over its looming doomsday scenario by releasing high-end interchangeable lens cameras that cost as much as a second-hand car. But you can see where this is going.”

Total Worldwide Digital Camera Unit Sales, 2003-2018

Read more in the full article here.

MacDailyNews Take: Apple’s Camera app’s Portrait mode (and the inevitable parade of knockoffs out of The Land of Fragmentation) was a big nail in traditional camera makers’ collective coffin.

Apple’s iPhone revolutionized photography – June 27, 2017
Photography shootout: Apple’s iPhone 7 Plus vs. $3,000 DSLR camera – December 28, 2016
iPhone 7 photo samples: Seriously, how does a phone have a camera this good? – September 21, 2016
Apple’s iPhone cameras not only destroyed the compact digital camera market, they completely changed society – September 21, 2016
Professional photographer Benjamin Lowy puts Apple’s iPhone 7 Plus cutting-edge camera to the test – September 20, 2016
Apple iPhone now most-used camera on Flickr – August 18, 2009
Apple’s iPhone 3G dominates camera phones in use on Flickr – December 23, 2008


  1. Form factor, light traveling and freedom have always been more important than megapixel and technical marketing crap.

    Im glad i sold all my expensive dslrs before the drop. I had a canon mark 2, d300s, d700 etc.. expensive lenses , alienbees and all.. sold everything 6-8 years ago..

    Now i just walk around with an iphone 6s .. sure i can’t do wedding or strobing thing anymore..but what do i care… with my iphone i put it in my pocket.. make phone calls, take snapshots and use the photos Right away on the web on the go without the need to download/upload to a pc.

    I don’t care bokeh shots anymore…it was just art anyway. I can live just fine without.

    I still use the same light and framing techniques with the iphone.. if i need to i can always photoshop the hell out ..

    I still have a Sony rx100 II that i havent used in years ..that sony can do better than my iphone but i still prefer the iphone for its simplicity.

    My sony rx100 ii is for sale btw, asking 200 usd..

    I havent visited any dslr store lately.. place like b&h must be in trouble.

    My iphone and ipad have replaced many devices.. i rarely use my pc and laptop anymore.

    Technology change, people should adapt.. next big thing is probably electric cars…

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