“Augmented Reality (AR) or Mixed Reality is different than Virtual Reality (VR),” Rene Ritchie reports for iMore. “Rather than being immersed in a fully-rendered world, AR/MR layers data on top of the real world.”
“Right now, Apple’s efforts are focused on ARKit, its platform for hundreds of millions of iPhone and iPad users. But Apple doesn’t see AR as a single product, like Microsoft’s HoloLens or Snap’s Spectacles,” Ritchie reports. “Apple sees AR as a core technology that will be part of many products coming in the future. Just like LCD and OLED are part of many products today. And that might just include Apple Glasses.”
“Apple supply-chain exfiltrator and TF International Securities analyst Kuo Ming-Chi is back with some new rumors surrounding a potential release window for Apple’s augmented reality (AR) glasses: Sometime in 2020,” Ritchie reports. “If Apple keeps up the pace of ARKit development, we should be on version 4.x by then, as well as heading towards Apple Watch Series 6.”
Tons more in the full article here.
MacDailyNews Take: Here’s hoping that Apple can do it right as soon as 2020!
Someday, hopefully sooner than later, we’ll look back at holding up slabs of metal and glass to access AR as unbelievably quaint. — MacDailyNews, July 28, 2017
The impact of augmented reality cannot be overstated. It will be a paradigm shift larger than the iPhone and the half-assed clones it begat. — MacDailyNews, August 4, 2017
Augmented Reality is going to change everything. — MacDailyNews, July 21, 2017
SEE ALSO:
Gene Munster: Apple will release Apple Glasses late in 2021 – May 17, 2018
Apple patent application reveals work on eye-tracking technology for VR and AR headsets – April 27, 2018
Apple prepping Micro-LED displays for Apple Watch and Smartglasses for 2019, sources say – April 3, 2018
Apple CEO Cook on the future of fashion, shopping, and AR smartglasses – October 11, 2017
Apple’s AR smartglasses – understanding the issues – August 29, 2017
Bernstein: Apple’s ‘smartglasses’ opportunity ‘could be enormous’ – August 25, 2017
Apple working on several prototypes of AR glasses – August 4, 2017
Apple’s next big move: Augmented reality – August 3, 2017
Apple’s rumored new glasses will be an even bigger deal than the iPhone – July 28, 2017
Apple smart glasses are inevitable – July 28, 2017
Why?
Making smart glasses is the easier part. The tricky aspect is knowing why people will want smart glasses.
If Apple releases Apple Glasses, then the reason for them will become quite clear and there will also be a plausible business plan behind them too. Apple doesn’t just launch products because they are cool, they launch products because there is a purpose to them together with a way to make money from them.
I’ve no idea what Apple Glasses will actually do, but I have no doubt that Apple’s designers made that decision a year or two ago and have been refining and optimising their designs since then.
If a product is to launch in 2020, the design will already be virtually complete and they will be in a testing and finessing phase in order to specify components during 2019 for delivery in 2020. It’s not just Apple who needs to be ready, Apple’s supply chain needs to be primed and ready too.
Good post, alanaudio! I would suggest just one subtle change:
“The tricky aspect is creating a technology platform that encourages people to figure out new reasons for why they want it.”
Apple designs products that lead to a variety of use cases, some of which the original product designers at Apple may not have envisioned.
True the emphasis on the watch has certainly been modified and developed due to usage and opportunities. I expect the same will happen and probably more so with the glasses.
Announced in 2020. Can order “in fall of 2021.” Shipping “early 2022.”
Privacy and security issues would seem to limit them at “every door?” No business with any valuable IP, or “private info would allow them. That and many people will “flee” when seeing a “wearer” unless they’re willing to get posted online.
Maybe like cameras as every street corner, society will except “creepy” and another handshake with big-brother?
Up Next, Ming-Chi Kuo predicts the Apple Urinal. Or Ming-Chi Kuo predicts the Apple FM Radio…. Or Ming-Chi Kuo predicts the Apple Airplane… Do you get the feeling I am bored of Ming-Chi Kuo yet.
The problem will be the distinct blue tint and Apple deciding what people should and should not see.
that darkens and lightens per the “need.”
GET IT?!
GLASSES?! 20/20?????
Honestly sometimes you people are so myopic.
We don’t need no augmentation.
We don’t need no sight control….