“Just under a year after CEO Tim Cook announced it, Apple on Friday launched its App Accelerator at Yelahanka in Bengaluru,” Nandagopal Rajan reports for The Indian Express. “The accelerator, the first from Apple anywhere in the world, will handhold Indian developers when it comes to skills and tools and onboard them about best practices. India is already an important developer location for the company with tens of thousands of developers coding for iOS.”
“Here to launch App Accelerator Bengaluru and also meet top Indian developers, Philip Schiller, senior vice president of Worldwide Marketing, told indianexpress.com there are lots of reasons for doing something like this in India,” Rajan reports. “‘One, there is an incredible developer base here with incredible software talent and it is growing stronger and stronger for iOS development. We have around half a million registered developers here and growing dramatically and there are probably about three quarters of a million involved in the app economy with other related jobs. It is a large base, but out of an even larger software community, so it can grow larger still. Then, India is an exciting global market for Apple with incredible growth potential.'”
“Open to iOS developers in India through a sign-up process, the facility will help the community refine skills for developing iOS apps and transform their quality and performance,” Rajan reports. “It will feature Apple Technology Evangelists, who will provide specialised briefings for over 500 developers every week with detailed app analysis feedback.”
Read more in the full article here.
MacDailyNews Take:
SEE ALSO:
Apple to open first-of-its-kind iOS App Design and Development Accelerator in India – May 18, 2016
Tim Cook visits India: Apple to expand its Indian software development center, build local start-up accelerator program – May 17, 2016
Nothing will come of it, those R&D centers are a scam.
Something will come of it. At the very least, Apple will garner some goodwill from the government of India. This is part of the concessions that Apple is making to open up the Indian market.
If this center actually helps some developers to improve their iOS programming techniques and products, then that is a bonus. Even at only 500 developers per week out of roughly 500,000 registered developers (0.01% per week), it may have a big impact long term as the newly informed iOS developers return to their homes and jobs and pass on some of that new knowledge to their families, friends, and colleagues.
It is a payoff.