Apple significantly lowers USB-C adapter prices in response to MacBook Pro complaints

“Apple is cutting prices for all of its USB-C adapters following a week of complaints about the MacBook Pro’s inconvenient port situation,” Jacob Kastrenakes reports for The Verge.

“The new MacBook Pro only has USB-C / Thunderbolt 3 ports, so the vast majority of the peripherals people use today will need adapters to work,” Kastrenakes reports. “Someday, all those devices will likely use USB-C, but that day is not today and the Pro users interested in Apple’s new computers have been vocal about the problem.”

We recognize that many users, especially pros, rely on legacy connectors to get work done today and they face a transition. We want to help them move to the latest technology and peripherals, as well as accelerate the growth of this new ecosystem. Through the end of the year, we are reducing prices on all USB-C and Thunderbolt 3 peripherals we sell, as well as the prices on Apple’s USB-C adapters and cables. — Apple Inc. statement to The Verge

“Starting immediately, all of Apple’s USB-C adapters and some of its USB-C cables will have their prices cut by $6 to $20,” Kastrenakes reports. “Apple is also cutting prices by around 25 percent on all third-party USB-C peripherals that it sells. SanDisk’s USB-C SD card reader is getting a slightly steeper discount, from $49 to $29.”

Read more in the full article here.

MacDailyNews Take: Even more reason to get that new MacBook or MacBook Pro you were eyeing!

Headphone jacks, MacBook Pros, and the legacy of Steve Jobs – November 4, 2016
The Verge reviews Apple’s new 13-inch MacBook Pro (non-Touch Bar): The Air apparent – November 4, 2016
Apple places a big bet with the new Touch Bar-equipped MacBook Pro – November 4, 2016
How Apple’s stock apps will use the Touch Bar on the new MacBook Pro – November 4, 2016
Hands on with Apple new MacBook Pro with Touch Bar: Huge trackpad offers great palm rejection – November 2, 2016
Phil Schiller explains why Apple dropped the SD card slot but kept the 3.5mm headphone jack in new MacBook Pros – November 2, 2016
Phil Schiller: Apple has more orders for MacBook Pro with Touch Bar than for any other professional Mac notebook ever – November 2, 2016
The debate is over: IBM confirms that Apple Macs are $535 less expensive than Windows PCs – October 20, 2016
The key mission of Apple’s new MacBook Pros – October 28, 2016
TIME Magazine: Apple’s new MacBook Pro Touch Bar is an inventive new way to get work done more quickly – October 28, 2016
Apple does touch right and, as usual, Microsoft does it wrong – October 28, 2016
IBT: Apple’s MacBook Pro Touch Bar is the coolest thing ever; will change the way we use laptops – October 28, 2016
Wired hands on with Apple’s New MacBook Pro: It’s a whole new kind of laptop – October 27, 2016
CNET on the new MacBook Pro: Apple’s amazing strip show reinvents the notebook – October 27, 2016
Hands on with Apple’s new MacBook Pro: Looks and feels so good it’s unreal – October 27, 2016
Apple debuts three new TV ads for all-new MacBook Pro with Touch Bar – October 27, 2016
Apple unveils groundbreaking new MacBook Pro with revolutionary Touch Bar and huge Force Touch trackpad – October 27, 2016


  1. So, either Apple was truly so blind as to not realize that asking customers to spend potentially over a hundred dollars on dongles and adapters to use their current peripherals was dumb, or it indeed a money grab.
    I have to say, the recent “innovation” from Apple has me greatly disappointed. All they seem to care about is making things thinner and lighter. I’m sure there’s some innovative engineering that goes into doing that. But I, and apparently many others, are getting a strong impression that Apple cares less and less about traditional computers, and more and more about phones and tablets. Last time I checked, you still needed a “traditional” computer to create the apps and much of the content available to use and consume on mobile devices. And having a “traditional” computer sure works better for content creation, with the ability to have multiple large displays, than being hobbled by a single 5.whatever or 12.whatever screen.
    It’s truly a shame, as for the first time in my life, thoughts of even *considering* a Windows PC are cropping up for my next computer. I’m not ready to do that yet, but I may just try my hand at a “Hackintosh” some day, since all Apple seems to care about is non-user maintainable, light weight, last-year’s tech devices.

  2. Thank you, Apple. This certainly doesn’t solve the tactical error in your product planning, but it eases the financial pain.

    You could have avoided this mistake by learning from the dismal sales of the MacBook netbook. You didn’t have to jump whole hog to USB-C without keeping the important connectors around for a while longer.

  3. posted this earlier elsewhere:

    “Steve Jobs solution:

    Mac Book line : entry level with some ports
    (couple of models, lowest priced for real budget users with way lower specs )

    Mac Book Air : very light weight with fewest ports for the Facebook Twitter warriors

    Mac Book Pro : for heavy duty with large number of ports and extras. Thicker, Weighs more.

    Clean Easy to Understand Product Placement.
    now we got confusion.
    for more than a year the Mac Book had FEWER ports than the Air for example (how did the general consumer figure that one out when the AIR was supposed to be the ‘light’ version ? , even retailers like Best buy etc were confused…)

    Now some Reviewers are calling the MBP the heir of the Air rather than the old MBP…

    yes obsolete stuff should be removed like Floppy drives in PCs BUT the transition seems TOO FAST …

    Apple should have kept the AIR line and made a second LUX version with the touch bar (Lightweight) and kept the MBPs with touch bar and Max features (Heavier).
    They should build a lower cost Mac Book model because entry to Mac land is very high now.

    (Another reason why they should done what I suggest is that the NAMING : Air and MBP removes confusion. Now people are complaining that a ‘Pro’ model doesn’t have the required features)

    stupidly CONSOLIDATING (turning MBPs into Airs) when Macs were making Billions (even more than iPad and way more than Watch) and outpacing PC growth for years (until recently with confusion and no updates) is the wrong strategy.

    (I have an older MBP)”

  4. The other insult is one nobody mentions. They omitted the power cord. Yes, there’s an adapter, but you have to plug a big heavy brick into the wall or spend $19 more to get one of their proprietary cables.

  5. Here’s an idea – Apple you obviously don’t understand what the Mac is for, or what pro users want.

    So – buy Adobe and then spin them off as a separate company and give them the Mac hardware to develop.

    That way you can continue making your skinny phones and pro users can go back to work knowing that they can just get on with their jobs instead of having to shift to Windows.

  6. If I am reading this correctly, this is a limited time offer till the end of the year. So we will hush the complaints while you can’t even get the new Machine and almost immediately after it is available in quantity we will jack the price back up. Si even if you are planning to wait a few months to get the new machine order you dongles now.

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.