Digesting Apple’s new record-breaking App Store numbers

“Apple today released its customary end of year / holiday period App Store numbers in a press release,” Jan Dawson writes for Beyond Devices. “By themselves, these numbers are impressive, but it’s important to put them in context to really understand their significance.”

Today’s numbers, in brief, were as follows:
• “In the two weeks ending January 3, customers spent over $1.1 billion on apps and in-app purchases.”
• “January 1, 2016 marked the biggest day in App Store history with customers spending over $144 million. It broke the previous single-day record set just a week earlier on Christmas Day.”
• Customers spent “over $20 billion” on the App Store in 2015.
• The App Store has now paid out “nearly $40 billion” to developers since it launched in 2008, and over a third of that was paid out in the past year.

“So let’s put those in context. Focusing just on the numbers Apple has reported directly, here’s the picture on the cumulative payments to developers, ending with today’s “nearly $40 billion” (which I’ve pegged at $39 billion),” Dawson writes. “As you can see, it’s a lovely curve, with what appears to be accelerating growth.”

Read more, and see the charts, in the full article here.

MacDailyNews Take: For some added perspective, since the App Store opened in 2008, Apple has paid out to third-party iOS developers double the current market value of HP Inc.

SEE ALSO:
Apple announces record-breaking holiday season for the App Store – January 6, 2016

[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]

2 Comments

  1. Proving beyond doubt that Apple is the furthest from a one trick pony as WS so dearly want us to think! Mind boggling numbers from a sweet side business – and they’ve just begun 😄

  2. Interesting that only one person has made a comment on this article.. Which is based on positive facts !
    Yet on bogus rumors… Hordes and Hordes badmouth Tim and Apple…

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