“Apple Pay is finally coming to Starbucks’ U.S. stores by year-end, more than a year after Apple launched its mobile wallet. But coffee drinkers might stick with Starbucks’ own app to earn points and perks through a loyalty program,” Reinhardt Krause reports for Investor’s Business Daily.
“Starbucks did not respond to an IBD request for information as to whether customers would earn loyalty points by using Apple Pay,” Krause reports. “Starbucks’ mobile wallet, a barcode-based payment app, enables customers to pay with a swipe of their mobile phone.”
“The lack of loyalty programs tied to Apple Pay has been one drawback to its slow start, analysts say. A Bloomberg report says Apple Pay accounts for only 1% of all retail transactions in the U.S.,” Krause reports. “Apple in June said it would support some retailers’ frequent-buyer/loyalty rewards cards.”
Read more in the full article here.
MacDailyNews Take: As <a href="http://macdailynews.com/2015/10/05/so-far-tim-cooks-year-of-apple-pay-has-been-rather-underwhelming/" target="_new"we wrote at the start of the week:
The Counterfeit Card Liability Shift just went into effect on October 1st. Now the retailer that has made investment in EMV deployment is protected from financial liability for card-present counterfeit fraud losses. Let’s give it some time now to sink in with the hoi polloi. In addition, as more Apple Pay-compliant devices roll out, Apple Pay adoption will naturally increase.
And, by the way, 1 percent of all retail transactions in the U.S. and growing is certainly nothing to sneeze at.
Apple, give us a reason to use Apple Pay beyond looking like tech dorks at the register. What’s the incentive to use Apple Pay? There is none besides looking like a flaming nerd. As if Apple doesn’t have any money. That, inexplicably, is how they approach Apple Pay.
Hello, Tim? Eddy? Talk to some people who actually go to stores and shop for things, please. Incentivize its use! Give Apple Pay users a percentage of every dollar spent via Apple Pay to spend at Apple Stores. Something. Anything Get people used to using it first.
Starbucks, KFC, and Chili’s to accept Apple Pay this year – October 8, 2015
Barclays to bring Apple Pay to the UK in early 2016 – October 7, 2015
Some Best Buy stores are now accepting Apple Pay – September 18, 2015
MCX CEO gone a day after Apple Pay lands Best Buy – April 28, 2015
Best Buy capitulates, to accept Apple Pay despite CurrentC allegiance – April 27, 2015
Major retailers see Apple Pay wave – November 17, 2014
In only 3 weeks, Apple Pay is changing how consumers pay – November 17, 2014
Boycott CVS and Rite Aid – October 27, 2014
Bad business: CVS and Rite Aid antagonize their most well-heeled customers by blocking Apple Pay – October 27, 2014
CVS stores reportedly disabling NFC to shut down Apple Pay – October 25, 2014
iPhone users earn significantly more than those who settle for Android phones – October 8, 2014
Yet more proof that Android is for poor people – June 27, 2014
More proof that Android is for poor people – May 13, 2014
Apple’s iOS dominates in richer countries, Android in poorer regions – March 25, 2014
Twitter heat map shows iPhone use by the affluent, Android by the poor – June 20, 2013